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Evaluating a Rural Enterprise - Marketing & Business Guide-ATTRA

This guide introduces alternative enterprises and uses a step-by-step process to assess objectives, resources, markets, production, and profitability for new enterprise ideas.


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* Opinions of Consumers Towards Oysters - Michigan State University Extension

Bulletin presents results from a survey that should be used by marketers to determine their target consumers who were most likely to increase the oyster consumption. Also includes information regarding oyster purification methods preferred by consumers.


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New Brunswisk Oyster Aquaculture Industry Marketing Study - Atlantic Canada Opportunities Agency

The following marketing study depicts the existing status of the oyster industry as well as overall market conditions in North America while providing some insights on its potential growth in the future.